You are here: Home Net Impact Blog Just Released: What Workers Want in 2012

Just Released: What Workers Want in 2012

by Liz Maw — last modified Jun 26, 2012 04:21 PM
We're thrilled to release our "Talent Report: What Workers Want in 2012," a nationwide study that provides a revealing picture of what students and professionals most value in a job, and demonstrates how opportunities to make a social and environmental impact at work are linked to job satisfaction.
May 23, 2012 News, Resources

We couldn’t be more excited to release Net Impact’s Talent Report: What Workers Want in 2012, a nationwide study that examines the way people – both employees and employers – think about work. More specifically, we’ve been investigating impact work, roles that provide the opportunity to make a positive social and environmental impact within the workplace. The data contained in these pages paints what some might think is a surprising picture in today's economy: students are optimistic about their job prospects, and most are adamant about their desire to do meaningful work.

There are other significant findings here, too. In particular, we believe we’ve identified a significant opportunity gap – one that could potentially double the number of employees who are satisfied with their job. What Workers Want (PDF) reveals that employees who say they have the opportunity to make a direct social and environmental impact through their job report higher satisfaction levels than those who don’t. In fact, employees who say they can make an impact while on the job report higher levels of job satisfaction than those who can’t by a 2:1 ratio.

This bodes well for employees with impact jobs, of course, but it's also significant for employers. As organizations struggle to attract and retain top talent, they would be well advised to integrate impact opportunities into job descriptions and workplaces. Because studies show that satisfied employees are more engaged and, therefore, more productive.

What Workers Want goes also investigates how different genders and generations view impact work, civic engagement, and personal responsibility. The executive summary has the inside scoop for employers, employees, and students on what to do with all this data now that we've got it.

At Net Impact, we believe that work is good for more than just a paycheck. Work is an opportunity to invest ourselves in issues that are important to us. This report demonstrates that impact jobs can make employees more satisfied from nine to five, and thus more productive. With more of us using our working hours to make an impact on society, perhaps we can help solve the difficult yet critical problems facing our world today.



Contribute to the Blog!

Have you been hard at work making change in your workplace, on your campus, or in your community? We want to share your story.

Be a guest blogger

Have an idea for the blog? Download our writer's guidelines and submit your idea.

Share your member story

If you're a Net Impact member, we encourage you to share your story with our network and inspire others. Not a member yet? Learn about the benefits of membership.

Join the Community
profile-1.jpg profile-2.jpg profile-3.jpg profile-4.jpg profile-5.jpg profile-6.jpg

Join more than 50,000 changemakers who are using their jobs to make a difference. Tell me more.

Join Net Impact

Follow us on