We all have causes we are passionate about, but how do we motivate others to care? For the private sector and non-profits alike, building followers of a brand and mission is critically important. Net Impact and the Marketing Club will be co-hosting an incredible session on Cause Marketing to help students learn about how to motivate others for their cause. This panel discussion will feature senior marketing leaders from Honest Tea, Ashoka, and Hager Sharp who are excited about giving students an inside look at their marketing roles and their strategies for creating globally-recognized brands.