Beyond Ecolabels and Green Marketing: Communicating Sustainability Initiatives
About the Webinar
On this call, Judith discusses green marketing trends, ecolabels propagation and communications successes and challenges. She also talks about the career path that landed her in a dream job doing sustainability strategy for a Fortune 100 company.
Judith Schneider has more than 14 years of experience in environmental sustainability and marketing across corporate, nonprofit and entrepreneurial sectors. In her current role as Global Manager, Environmental Markets & Sustainability for DuPont, she works with all the businesses within the corporation to implement their sustainability strategies and positioning plans in a broad range of industries. Judith also leads the company’s carbon trading efforts in the US and in Europe. Judith holds an MBA from the University of Michigan Business School (where she served as Vice President of Net Impact) and earned a BA in Environmental Science from State University of New York at Binghamton.